Paint Scentsations works well with any kind of paint and has no effect on the performance of the paint which acts as its carrier. It can reduce unit down-time, eliminate the expense of ozone treatments, foggers, sealers and other expensive smell busters and avoids the even less appealing use of plug-in air fresheners, which is, he said, "a red flag for prospective renters." At the NAA conference last summer in Las Vegas, Simon offered a free sample of his product to Kacey Hansberry, a property manager for an apartment community in Las Vegas. She took it home to try in her son's bedroom in the house she and her husband recently had purchased.

"The previous owners had cats and my son's room was where they kept the litter box. It smelled terrible. So, I painted the room with Paint Scentsations and I fell in love with it instantly because it took the smell away," said the property manager, who revisited Simon's booth the next day and bought the product for use at Cypress Springs Apartments, where she oversees day-to-day operations at the community that is fee-managed by The Hayman Company.

When she tells people about her success with Paint Scentsations, she said, "Some suggest the addition of a few drops of vanilla extract to the paint (an old Martha Stewart trick) works just as well to cover the paint odor. But I tell them, that may be true, but that vanilla scent doesn't last for four to six months like Paint Scentsations and I don't have to pay for foggers or odor treatments anymore. It's amazing!"

Hansberry figures she's saving in the neighborhood of $300 a month on apartment turns now that she uses Paint Scentsations, on every single make-ready.